From fabrics and forms to specialised features, our designs are packed with elegant solutions to problems as old as the bra itself. Every day, we crack the science of comfort, one seamless silhouette at a time.

CLEVER CUPS
There's science in our cups. They're engineered, molded and contoured to give you a shape that makes you feel great. Supportive? Yep. Nipple show-through? Never. Have a feel, you'll see what we mean
CUSHIONED WIRE
Wearing a cushioned wire is a real treat. It's confy, supportive, and molded, which means it separates the wire from you body to alleviate pressure. Delighful.


FLEXI SUPPORT
Ladies, meet our padded plastic wire. It stretches and flexes to your body to give you the support you need to get stuff done.
SIDE SUPPORT
We'll make sure that any East and West-pointing action faces due North. The side support within our cups helps to keep'em facing the same direction.


NO SHOW
Our no-nipple-show-through pads are ultra-breathable, like fluffy cups of security that keep your confidence and contours in check.
sWING
Swing your arms to celebrate, those awkward fleshy bits are gone! Hurrah! Our soft, stretfchy side wings offer smoothing side support -- free from pinching.


sWING HIGH
Looking for some extra side support? You'll be swinging high with our wide, stretchy and smooth side wings that keep any pesky underarm and back flesh in its place.
AIR SLIDER
Let’s be honest, traditional bra straps aren’t great. So we made them better. Our air-slider strap adjuster is super thin and glides easily for the perfect fit, without loosening throughout the day.


HIDDEN HOOK & EYE
Who knew a simple little hook could be so sophisticated? Our tidy, tucked-away clasps are ideal for all-day comfort and a streamlined look. Hooray, no more humpbacks!
SMOOTH BONDING
We’ve perfected the art of seam-free, no-itch, no-rub bonding technology to make supremely seamless designs.


CLEAN CUT
Hands up if you hate itchy, bulky and tight seams? We sure do. Which is why our free-cut designs lie flush with your clothing fabric, and your skin. No lines, no worries
ULTRA_BREATHABLE
Let your body breathe with our permeable, breathable fabrics that will keep you fresh as a daisy, whatever the weather.


SOFT TOUCH
You’re going to have to feel it to believe it. Our fabric is softer than you could ever imagine. Gentle, silky, cool, and oh-so-comfy.